Indiana Gregg

Indiana Gregg began writing songs long before she began building companies.

Music first took her into studios, onto stages and across countries, eventually leading to the release of Woman at Work and collaborations across the music world.

As the music industry moved online, Gregg became increasingly interested in the systems surrounding creative work — who gets heard, who gets paid, how people connect and what happens when technology begins shaping the people using it.

That curiosity led her into entrepreneurship and a series of projects spanning music, work, storytelling, family, identity, AI and technology.

Years later, she found herself returning to songwriting.

Her current music draws on all of those lives at once: songs about work, memory, belonging, technology, family, survival and the small contradictions that make people human.

She continues to build companies and creative projects alongside her music, but songwriting has once again become one of the central ways she makes sense of the world.